Enhancing Discovery with JioCinema's Personalized Recommendations

The session shares how JioCinema approaches "watch discounting." This capability ensures that if a user watched a certain amount of a show/movie, the platform no longer recommends that particular content to the user. Flawless operation of this feature promotes the discover of new content, improving the overall user experience. JioCinema is an Indian over-the-top media streaming service owned by Viacom18.



Charan Kamal, Back End Developer, JioCinema
I am Charan Kamal an SDE-2 at JioCinema, a subsidiary of Paramount. Currently contributing towards personalization and recommendation for Jiocinema users. Overall I have 6 years of experience and in the past, I have worked in travel, f&b, health, and social networking domains creating numerous services for end users.
Harshit Jain, Software Enginner, JioCinema
My name is Harshit Jain, I have been in the corporate industry for around 5 years now, and over these 5 years, I have worked on multiple domains like B2B, Digital Marketing, and OTT. I have been in the OTT industry for around 2.5 years now. Currently, I am working at JioCinema with the personalization team which focuses on personalizing content for individual users, promoting new content, and increasing content discoverability.