Enhancing Discovery with JioCinema's Personalized Recommendations
The session shares how JioCinema approaches "watch discounting." This capability ensures that if a user watched a certain amount of a show/movie, the platform no longer recommends that particular content to the user. Flawless operation of this feature promotes the discover of new content, improving the overall user experience. JioCinema is an Indian over-the-top media streaming service owned by Viacom18.